ToolBox Image — O guia completo para tamanhos de imagens em redes sociais em 2026

Cada plataforma tem requisitos de dimensão diferentes. Aqui está a folha de dicas definitiva para tamanhos de imagens do Instagram, Facebook, Twitter, LinkedIn e YouTube.

Getting image dimensions wrong on social media is one of the most common design mistakes. Here is the complete cheat sheet for social media image sizes in 2026.

Instagram

Square (1080 × 1080) is the most reliable. Portrait (1080 × 1350, 4:5 ratio) takes up more screen space. Landscape (1080 × 566, 1.91:1) works for wide shots. Stories use 1080 × 1920 (9:16).

Facebook

Feed images display at 1200 × 630 for link previews. Cover photos need 851 × 315 on desktop and 640 × 360 on mobile. Profile pictures display at 180 × 180.

Twitter / X

Images up to 4096 × 4096 and 5 MB. In-stream images display at 1600 × 900 (16:9) for landscape and 800 × 1200 (2:3) for portrait.

LinkedIn

Feed images at 1200 × 627 for link previews. Company banner images need 1584 × 396. Profile pictures use 400 × 400.

YouTube

Thumbnails at 1280 × 720 (16:9), under 2 MB. Channel banner images need 2048 × 1152.

Quick reference table

PlatformFeed imageCover / BannerProfile
Instagram1080 × 1080320 × 320
Facebook1200 × 630851 × 315180 × 180
Twitter / X1600 × 900400 × 400
LinkedIn1200 × 6271584 × 396400 × 400
YouTube1280 × 7202048 × 1152800 × 800